Examples of Mobile UI for the Tastie Dust Mobile App. (Left: All Products, Center: Product Description, Right: Shopping Cart)
Timeline:
Jan 2021 - May 2021
Skills:
Topic Research, Design Trend Research, Illustration,
Animation, UI/UX, Copywriting, Print Design, Prototyping,
Figma, Adobe Premiere Pro, Photography & Videography
Goal:
To create a lifestyle brand with functioning mobile and desktop prototypes and a 1-2 minute commercial advertising the product(s).
My Role:
One half of a dynamic duo! We worked interchangeably on the UI & UX of the mobile and desktop prototypes, the design of the product labels, storyboards, and research. For the commercial, I tackled the audio and acting while my partner focused more on the videography, but we did help each other out as needed.
Prototype Videos
Commercial
Tastie Dust Commercial - 01:19
Sketches
Early Logotype explorations
Early Logotype explorations continued
Early Logo explorations
Early Logo explorations continued
Logo exploration - Spice bottle top
More spice bottle tops with different shading styles and shapes
First storyboard for the commercial. Setting: messy college dorm room.
Grabs trash can.
Top view of user pushing assorted trash into the garbage can.
Trash falls into the can.
Left: User sees pile of clothes, starts rushing to clean up. Right: Picks up a pile of clothes.
Left: Starting to fold clothes, fabric snapping sound effect. Right: User walks to dresser to put clothes away.
Left: Putting clothes in the drawer and closing it. Right: User rushes towards the other direction.
Left: User walks into kitchen area. Right: Walks over to the cabinet
Left: Light pops on. Puts food into the microwave. Right: Starts microwave, whirring sound.
Left: Ding! Food is done, door creaks open. Right: User takes food out of the microwave and heads to the table.
Left: Sets the first cup down on the left, moves right. Right: While moving right, user sets the second cup down.
Left: User looks over their "good work". Right: Knock, knock! Someone is at the door.
Left: User heads out into the other room. Right: User reaches for the door handle to let their guest in.
Left: Users greet each other and head into the other room. Right: Camera follows the duo into the kitchen
Left: User 2 sits at the table. Right: User 1 brings out the Tastie Dust seasoning bottle.
Left: Glamour shot of Tastie Dust sprinkling into the food, think sparkling, xylophone sound. Right: User 2 is satisfied with their. Tastie Dust Logo appears on screen.
View Process Deck
